January 2021 - Present
My primary objective is to expand Samantha Goldman's listening audience by overseeing the organization of music videos and developing efficient schedules that allow Samantha to focus on creating music more effectively.
Responsible for developing and organizing scheduled content to support Samantha's music. My role focuses on driving audience growth and monitoring her SEO growth.
Shot by Sarah Elise Bauman
My responsibility was to plan and organize the production of this music video.
I assisted in the planning and photography of Samantha's merchandise, which she personally designed. Additionally, I developed a half-site for her e-commerce under her other company, Spadinababy, to create online sales.
I implemented SEO strategies to track the growth of Samantha's music, enabling data-driven decisions for selecting event locations that would most effectively support her career development and audience expansion.
